Developing a market orientation

Rohit Deshpande

at 250 WPM

5h 30m

The average reader, reading at a speed of 250 WPM, would take 5h 30m to read Developing a market orientation.

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11

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330

total minutes

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Developing a market orientation

by Rohit Deshpande

1999

SAGE Publications, Incorporated

330

9781322422657

Description

Market orientation is best defined as an organization-level culture, a set of shared values and beliefs about putting the customer first in business planning. This book demonstrates the importance of market orientation on organizational culture (the shared set of values for putting customers first), on strategy (the creation of superior value for a firm's customers), and on tactics (the set of cross-functional activities directed at creating and satisfying customers).

Frequently Asked Questions

How many pages are in Developing a market orientation?

This edition of Developing a market orientation has approximately 330 pages. Please note, this is an estimate and the exact page count can vary between hardcover, paperback, and e-book versions.

How long does it take to read Developing a market orientation?

For most readers, Developing a market orientation typically takes between 6h 53m and 4h 35m to complete. This is based on the book's length of approximately 82,500 words and common reading speeds.

Here's a detailed breakdown: • Continuous reading at 250 WPM: approximately 5h 30m of focused reading • Casual reading (30 minutes/day): you could finish in roughly 11 days • Estimated word count: 82,500 words

Your individual reading time will vary based on your personal reading pace, the amount of daily reading time, and your familiarity with the subject matter.

What is the word count of Developing a market orientation?

The estimated word count for Developing a market orientation is approximately 82,500 words. This figure is calculated using industry-standard methods that consider genre-specific word density patterns, typical formatting and layout characteristics, and standard words-per-page ratios for published books.

This is an approximation — actual word count may vary based on font size, formatting, edition, and the presence of illustrations or charts.

Who is the author of Developing a market orientation?

Developing a market orientation was written by Rohit Deshpande.

When was Developing a market orientation published?

The publication date for this specific edition is 1999. The original work may have been published on a different date.