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248 books

Marketing to the Social WebLarry Weber

Marketing to the Social Web

Larry Weber

Global Marketing and AdvertisingMarieke K. de Mooij

Global Marketing and Advertising

Marieke K. de Mooij

Search engine marketing, IncMike Moran

Search engine marketing, Inc

Mike Moran

Essentials of contemporary advertisingWilliam F. Arens

Essentials of contemporary advertising

William F. Arens

Advertising the American DreamRoland Marchand

Advertising the American Dream

Roland Marchand

AdvertisingDavid W. Nylen

Advertising

David W. Nylen

Strategy in advertisingLeo Bogart

Strategy in advertising

Leo Bogart

Sensory marketingAradhna Krishna

Sensory marketing

Aradhna Krishna

Marketing modernityAdam Arvidsson

Marketing modernity

Adam Arvidsson

AdvertisingJames S. Norris

Advertising

James S. Norris

Advertising and promotion managementJohn R. Rossiter

Advertising and promotion management

John R. Rossiter

The psychology of entertainment mediaL. J. Shrum

The psychology of entertainment media

L. J. Shrum

AdvertisingMaurice I. Mandell

Advertising

Maurice I. Mandell

Advertising, the uneasy persuasionMichael Schudson

Advertising, the uneasy persuasion

Michael Schudson

Social communication in advertisingWilliam Leiss

Social communication in advertising

William Leiss

Just a click awayBarbara K. Kaye

Just a click away

Barbara K. Kaye

AdvertisingFrank Jefkins

Advertising

Frank Jefkins

AdvertisingMichael L. Rothschild

Advertising

Michael L. Rothschild

AdvertisingWilliam Wells

Advertising

William Wells

Imaging in AdvertisingFern L. Johnson

Imaging in Advertising

Fern L. Johnson

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