Verbraucherforschung

16 books
Consumer behaviorLeon G. Schiffman
⏱ 10h 15m

Consumer behavior

Leon G. Schiffman

1978615 pp.
Consumer behaviorWilliam L. Wilkie
⏱ 11h 39m

Consumer behavior

William L. Wilkie

1986699 pp.
The why of consumptionS. Ratneshwar
⏱ 5h 52m

The why of consumption

S. Ratneshwar

2000352 pp.
The unmanageable consumerYiannis Gabriel
⏱ 4h 40m

The unmanageable consumer

Yiannis Gabriel

2006280 pp.
Inside consumptionDavid Glen Mick
⏱ 5h 56m

Inside consumption

David Glen Mick

2005356 pp.
Transformative consumer research for personal and collective well-beingDavid Glen Mick
⏱ 12h 46m

Transformative consumer research for personal and collective well-being

David Glen Mick

2011766 pp.
Handbook of Qualitative Research Methods in MarketingRussell W. Belk
⏱ 9h 36m

Handbook of Qualitative Research Methods in Marketing

Russell W. Belk

2007576 pp.
Shopper marketingMarkus Stahlberg
⏱ 4h 4m

Shopper marketing

Markus Stahlberg

2010244 pp.
Consumer Research MethodsJames Fitchett
⏱ 28h 0m

Consumer Research Methods

James Fitchett

20131680 pp.
Doing research projects in marketing, management and consumer researchChristopher E. Hackley
⏱ 3h 30m

Doing research projects in marketing, management and consumer research

Christopher E. Hackley

2003210 pp.
Consumer socializationGeorge P. Moschis
⏱ 5h 53m

Consumer socialization

George P. Moschis

1987353 pp.
Consumer Demand: A New Approach (Study in Economics: No. 5)Kelvin Lancaster
⏱ 2h 57m

Consumer Demand: A New Approach (Study in Economics: No. 5)

Kelvin Lancaster

1972177 pp.
American GenerationsSusan Mitchell
⏱ 8h 20m

American Generations

Susan Mitchell

2002500 pp.
Statistical methods in food and consumer researchMaximo C. Gacula
⏱ 11h 19m

Statistical methods in food and consumer research

Maximo C. Gacula

1984679 pp.
The unmanageable consumerYiannis Gabriel
⏱ 3h 39m

The unmanageable consumer

Yiannis Gabriel

1995219 pp.
China's Consumer RevolutionYanrui Wu
⏱ 2h 33m

China's Consumer Revolution

Yanrui Wu

1999153 pp.