Hooked
Nir Eyal
Reading Time
at 250 WPM4 hours
The average reader, reading at a speed of 250 WPM, would take 4 hours to read Hooked.
Personalise your estimate by entering your reading speed below
Test my reading speedEnter speed in words per minute
8
days at 30 min/day
240
total minutes
Hooked
by Nir Eyal
Published
Mar 06, 2015
Publisher
VAN DUUREN MEDIA
Pages
240
ISBN-13
9789089652706
ISBN-10
9089652701
Description
Why do some products capture widespread attention while others flop? What makes us engage with certain products out of sheer habit? Is there a pattern unlying how technologies hook us? Nir Eyal answers these questions (and many more) by explaining the Hook Model - a four-step process embedded into the products of many successful companies to subtly encourage customer behavior. Through consecutive "hook cycles," these products reach their ultimate goal of bringing users back again and again without depending on costly advertising or aggressive messaging. Hooked is based on Eyal's years of research, consulting, and practical experience. He wrote the book he wished had been available to him as a start-up founder - not abstract theory, but a how-to guide for building better products. Hooked is written for product managers, designers, marketers, start-up founders, and anyone who seeks to understand how products influence our behavior. -- from dust jacket.
Subjects
Frequently Asked Questions
How many pages are in Hooked?
This edition of Hooked has approximately 240 pages. Please note, this is an estimate and the exact page count can vary between hardcover, paperback, and e-book versions.
How long does it take to read Hooked?
For most readers, Hooked typically takes between 5h 0m and 3h 20m to complete. This is based on the book's length of approximately 60,000 words and common reading speeds.
Here's a detailed breakdown: • Continuous reading at 250 WPM: approximately 4h 0m of focused reading • Casual reading (30 minutes/day): you could finish in roughly 8 days • Estimated word count: 60,000 words
Your individual reading time will vary based on your personal reading pace, the amount of daily reading time, and your familiarity with the subject matter.
What is the word count of Hooked?
The estimated word count for Hooked is approximately 60,000 words. This figure is calculated using industry-standard methods that consider genre-specific word density patterns, typical formatting and layout characteristics, and standard words-per-page ratios for published books.
This is an approximation — actual word count may vary based on font size, formatting, edition, and the presence of illustrations or charts.
Who is the author of Hooked?
Hooked was written by Nir Eyal.
When was Hooked published?
The publication date for this specific edition is Mar 06, 2015. The original work may have been published on a different date.