Digital branding

Daniel Rowles

at 250 WPM

4 hours

The average reader, reading at a speed of 250 WPM, would take 4 hours to read Digital branding.

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8

days at 30 min/day

240

total minutes

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Digital branding

by Daniel Rowles

2025

Kogan Page, Limited

240

9781398618428

Description

"[This work] provides step-by-step, practical guidance on how to build a brand online and quantify it through tangible results. It draws together each of the core marketing avenues such as content marketing, social media, search engine optimization and web analytics, to deliver a robust framework for brand planning, identity, channel selection and measuring the effectiveness of campaigns. The second edition of Digital Branding contains a complete overhaul of tools and techniques for straightforward application, plus new high profile case studies including Accenture, Tesco and Imperial College London. Important updates are made on social media guidelines and policy, how to tackle advancements in mobile marketing and mobile payments, as well as augmented and virtual reality. The book features a toolkit of free and paid tools, including a valuable checklist, outlining the digital branding process from start to finish, and measurement devices for multiple channels and purposes."--Provided by publisher.

Frequently Asked Questions

How many pages are in Digital branding?

This edition of Digital branding has approximately 240 pages. Please note, this is an estimate and the exact page count can vary between hardcover, paperback, and e-book versions.

How long does it take to read Digital branding?

For most readers, Digital branding typically takes between 5h 0m and 3h 20m to complete. This is based on the book's length of approximately 60,000 words and common reading speeds.

Here's a detailed breakdown: • Continuous reading at 250 WPM: approximately 4h 0m of focused reading • Casual reading (30 minutes/day): you could finish in roughly 8 days • Estimated word count: 60,000 words

Your individual reading time will vary based on your personal reading pace, the amount of daily reading time, and your familiarity with the subject matter.

What is the word count of Digital branding?

The estimated word count for Digital branding is approximately 60,000 words. This figure is calculated using industry-standard methods that consider genre-specific word density patterns, typical formatting and layout characteristics, and standard words-per-page ratios for published books.

This is an approximation — actual word count may vary based on font size, formatting, edition, and the presence of illustrations or charts.

Who is the author of Digital branding?

Digital branding was written by Daniel Rowles.

When was Digital branding published?

The publication date for this specific edition is 2025. The original work may have been published on a different date.