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Michael L. Ray
37 books found
Books by Michael L. Ray
Creativity in business
Michael L. Ray
⏱ 3h 42m
Creativity in business
Michael L. Ray
1986
222 pp.
Advertising and communication management
Michael L. Ray
⏱ 8h 34m
Advertising and communication management
Michael L. Ray
1981
514 pp.
The highest goal
Michael L. Ray
⏱ 3h 4m
The highest goal
Michael L. Ray
2004
184 pp.
Marketing communication and the hierarchy-of-effects
Michael L Ray
⏱ 44m
Marketing communication and the hierarchy-of-effects
Michael L Ray
1973
44 pp.
The New entrepreneurs
Michael L. Ray
⏱ 4h 24m
The New entrepreneurs
Michael L. Ray
1996
264 pp.
Advertising effectiveness in a crowded television environment
Michael L. Ray
⏱ 39m
Advertising effectiveness in a crowded television environment
Michael L. Ray
1978
39 pp.
Experimental research on the effects of TV clutter
Michael L. Ray
⏱ 51m
Experimental research on the effects of TV clutter
Michael L. Ray
1976
51 pp.
Microtheoretical notions of behavioral science and the problems of advertising
Michael L Ray
⏱ 1h 25m
Microtheoretical notions of behavioral science and the problems of advertising
Michael L Ray
1975
85 pp.
Exploratory cluster analysis and nonmetric scaling of multitrait-multimethod matrices
Michael L. Ray
⏱ 10m
Exploratory cluster analysis and nonmetric scaling of multitrait-multimethod matrices
Michael L. Ray
1971
10 pp.
The use of the multitrait-multimethod matrix for trait development
Michael L. Ray
⏱ 39m
The use of the multitrait-multimethod matrix for trait development
Michael L. Ray
1971
39 pp.
Unobtrusive marketing research techniques
Michael L. Ray
⏱ 20m
Unobtrusive marketing research techniques
Michael L. Ray
1973
20 pp.
Recruitment Advertising (Management in perspective)
Michael L. Ray
⏱ 4h 0m
Recruitment Advertising (Management in perspective)
Michael L. Ray
1960
240 pp.
New directions for advertising pretesting research
Michael L Ray
⏱ 42m
New directions for advertising pretesting research
Michael L Ray
1974
42 pp.
A decision sequence analysis of developments in marketing communication
Michael L Ray
⏱ 32m
A decision sequence analysis of developments in marketing communication
Michael L Ray
1974
32 pp.
Psychological theories and interpretations of learning
Michael L Ray
⏱ 1h 12m
Psychological theories and interpretations of learning
Michael L Ray
1973
72 pp.
Communicating with consumers
Michael L. Ray
⏱ 2h 22m
Communicating with consumers
Michael L. Ray
1976
142 pp.
The New paradigm in business
Michael L. Ray
⏱ 5h 0m
The New paradigm in business
Michael L. Ray
1993
300 pp.
Treatment of Chronic Pain by Integrative Approaches
Timothy R. Deer
⏱ 5h 44m
Treatment of Chronic Pain by Integrative Approaches
Timothy R. Deer
2014
344 pp.
Measurement Readings for Marketing Research
J. Paul Peter
⏱ 6h 14m
Measurement Readings for Marketing Research
J. Paul Peter
1984
374 pp.
Buyer/Consumer Information Processing
G. David Hughes
⏱ 7h 5m
Buyer/Consumer Information Processing
G. David Hughes
1974
425 pp.