P

Philippe A. Naert

10 books found

Books by Philippe A. Naert
Building Implementable Marketing ModelsPhilippe A. Naert
⏱ 7h 0m

Building Implementable Marketing Models

Philippe A. Naert

2012420 pp.
Building Models for Marketing DecisionsPeter S.H. Leeflang
⏱ 11h 5m

Building Models for Marketing Decisions

Peter S.H. Leeflang

2000665 pp.
Alternative markup decision rules and their profit implicationsNaert, Philippe, A.
⏱ 24m

Alternative markup decision rules and their profit implications

Naert, Philippe, A.

197224 pp.
Logically consistent market share modelsNaert, Philippe, A.
⏱ 24m

Logically consistent market share models

Naert, Philippe, A.

197224 pp.
Observations on applying the Dorfman-Steiner theoremNaert, Philippe, A.
⏱ 46m

Observations on applying the Dorfman-Steiner theorem

Naert, Philippe, A.

197046 pp.
Optimal allocation of competitive marketing efforts revisitedNaert, Philippe, A.
⏱ 19m

Optimal allocation of competitive marketing efforts revisited

Naert, Philippe, A.

197119 pp.
Optimizing consumer advertising, intermediary advertising and markup in a vertical market structureNaert, Philippe, A.
⏱ 26m

Optimizing consumer advertising, intermediary advertising and markup in a vertical market structure

Naert, Philippe, A.

197026 pp.
Retail outlet locationNaert, Philippe, A.
⏱ 35m

Retail outlet location

Naert, Philippe, A.

197335 pp.
Visit continuation rates, inter visit times, and their managerial implications to family planning administratorsNaert, Philippe, A.
⏱ 47m

Visit continuation rates, inter visit times, and their managerial implications to family planning administrators

Naert, Philippe, A.

197147 pp.
Building models for marketing decisionsP. S. H. Leeflang
⏱ 10h 57m

Building models for marketing decisions

P. S. H. Leeflang

2000657 pp.